Most Ukrainians Report Feeling Happy Despite Ongoing War
Survey highlights resilience, optimism, and key factors shaping well-being


A recent survey by the Kyiv International Institute of Sociology shows that the majority of Ukrainians consider themselves happy (щасливі), according to results published in March 2026. The study, conducted in December 2024, reflects public sentiment during a period of prolonged conflict and uncertainty.
The institute has asked the same question since 2001: whether individuals see themselves as happy. In the latest results, 58% of respondents answered positively, including 24% who chose “definitely yes” and 34% who selected “rather yes than no.” At the same time, around one in six Ukrainians reported feeling unhappy (нещасливі), while 25% gave a neutral response, indicating both positive and negative feelings.
Compared to previous data, the share of people who identify as happy has declined from 69% to 58%. However, this shift is mainly due to an increase in undecided respondents (невизначені респонденти) rather than a rise in unhappiness. The proportion of those who feel unhappy has remained relatively stable at around 16%, similar to levels observed before the full-scale invasion.
The survey included 1,509 participants aged 18 and older living in government-controlled areas. Researchers identified several key factors influencing well-being (добробут), including age, health, and overall living conditions. Younger individuals tend to report higher happiness levels, while better health and stronger financial stability are also closely linked to a more positive outlook.
Another important factor is optimism (оптимізм) about the country’s future. Respondents who believe in a positive trajectory for Ukraine are significantly more likely to feel happy than those with a pessimistic view. The study also found a connection between trust in leadership and personal well-being, with higher levels of happiness among those expressing confidence in national institutions.
Gender differences were also observed, with men reporting higher levels of happiness than women. Researchers suggest this may be linked to life expectancy (тривалість життя), as women in Ukraine tend to live longer, and happiness levels generally decline with age.
Overall, the findings indicate that despite the war and ongoing challenges, Ukrainians maintain a strong sense of resilience (стійкість). The data shows that happy individuals significantly outnumber unhappy ones, highlighting a persistent sense of optimism even under difficult circumstances.
The Kyiv International Institute of Sociology (KIIS) asked Ukrainians if they feel happy
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